Alexandra Laws
High Performance Coach
for Athletes and Executives,
Speaker and Educator
Why Leadership Matters More Than Ever in Building a Culture of Wellness
New Blog Post Description ...more
Performance
July 28, 2025•6 min read
From Athlete to World Champion - Again
From world-class comeback to breaking records—Alex shares her journey at the 2024 World Lifesaving Championships, proving it’s never too late to chase peak performance. ...more
Performance
May 21, 2025•3 min read
National Pool Rescue Championships - Gold Coast 2024
National Surf Lifesaving Pool Rescue Champs on the Gold Coast was a great meet. ...more
Performance
September 16, 2024•0 min read
Performance Stress
State Pool Rescue Champs this past weekend. On day 2 of the 3 day meet I was seriously questioning my why and considering I have to do this 2 more times over the next 6 weeks. The level of discomfor... ...more
Performance
July 16, 2024•1 min read
Pioneering new ways
At the recent Australian Open Tennis Championships in Melbourne a few weeks ago, I had the opportunity to reconnect with Ai Sugiyama, a former Japanese player whom I collaborated with for six years in... ...more
Performance
February 06, 2024•2 min read
Accountability - Consistency - Awareness
3 important stages when it comes to human optimisation. ...more
Performance
August 07, 2023•3 min read
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